"This thesis posits that the Islamic State (also known as ISIS, ISIL, and Daesh) has weaponized social media platforms such as Twitter in order to spread its narrative globally, recruit fighters, and spread terror. This thesis highlights instances in which the Islamic State uses social media at the tactical, operational, and strategic levels of war. The Islamic States' social media usage indicates a significant level of coordination and integration between those who fight on the physical battlefield and those who conduct operations in the social media domain. The United States' efforts to counter the Islamic State's social media narrative highlight a need for further interagency and joint service coordination."
Defense Technical Information Center (DTIC): http://www.dtic.mil/dtic/