Wireless Emergency Alerts: Mobile Penetration Strategy   [open pdf - 5MB]

"When a disaster occurs, such as the one in Roane County, many people need to know about it. In the past, the news of such an event would go out over radio and television broadcasts. However, that process takes time, and many people might not be watching television or listening to the radio. An increasingly large segment of the population listens to music on smartphones rather than the radio, watches entertainment programs on tablet computers instead of on television, and relies on mobile phones instead of landlines. Sending alerts to wireless mobile devices is faster and provides a way to contact those who would otherwise miss the alert. Recognizing this problem, Executive Order 13407 directed the modernization of public alert and warning systems. One result from this effort was a system that is now called Wireless Emergency Alerts (WEA),which provides a new way to send emergency alerts to the U.S. public. Under the WEA service, alerts are sent to mobile devices connected to participating commercial mobile service provider (CMSP) networks. In 2011, the National Telecommunications and Information Administration (NTIA) and the Department of Homeland Security (DHS) agreed that the DHS Science and Technology (S&T) Directorate should develop a WEA Mobile Penetration Strategy."

Public Domain
Retrieved From:
United States. Department of Homeland Security: http://www.dhs.gov/
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