Effective Risk and Crisis Communication During Water Security Emergencies: Summary Report of EPA Sponsored Message Mapping Workshops [open pdf - 1MB]
"This report summarizes results from three water security risk communication message mapping workshops conducted by U.S. EPA's [Environmental Protection Agency] National Homeland Security Research Center during 2005/2006. It provides information about effective message development and delivery that could be useful to water sector organizations as they develop their respective risk communication plans. Message mapping is a process by which users can predict 95 percent of questions likely to be asked by the media and others following an incident, prepare clear and concise answers to the questions along with supporting information ahead of time, and practice effective message delivery before a crisis occurs. The workshops were facilitated by Dr. Vincent Covello, internationally known crisis communication expert and Director of the Center for Risk Communication in New York City. Invited workshop participants represented a cross-section of water utilities from various regions of the United States; local, state, and federal government agencies; emergency response organizations; public health officials; law enforcement agencies; and water sector professional associations."