Secretary Napolitano Announces 'If You See Something, Say Something' Campaign at Super Bowl XLV [January 31, 2011] [open pdf - 307KB]
"Secretary of Homeland Security Janet Napolitano today joined National Football League (NFL) Vice President of Security Milt Ahlerich and Arlington, Texas Chief of Police Theron Bowman to announce a new partnership to bring the Department of Homeland Security's (DHS) 'If You See Something, Say Something' public awareness campaign to Super Bowl XLV - to help ensure the security of fans, players, and employees by identifying and reporting suspicious activity. 'Security is a shared responsibility and each citizen has a role to play in identifying and reporting suspicious activities and threats,' said Secretary Napolitano. 'Our partnership with the NFL and local law enforcement to bring the 'If You See Something, Say Something' campaign to Super Bowl XLV is a critical part of our efforts to ensure the safety of every player, employee and fan in the area for the game.' The 'If You See Something, Say Something' campaign--originally implemented by New York City's Metropolitan Transportation Authority and now licensed to DHS for a nationwide campaign--is a simple and effective program to engage the public and key frontline employees to identify and report indicators of terrorism, crime and other threats to the proper transportation and law enforcement authorities."
Department of Homeland Security: http://www.dhs.gov/index.shtm